A 2009 study by University of Chicago Booth School of Business Professor Adair Morse[52] found that in natural disaster areas where payday loans were readily available consumers fared better than those in disaster zones where payday lending was not present. Not only were fewer foreclosures recorded, but such categories as birth rate were not affected adversely by comparison. Moreover, Morse's study found that fewer people in areas served by payday lenders were treated for drug and alcohol addiction.
In US law, a payday lender can use only the same industry standard collection practices used to collect other debts, specifically standards listed under the Fair Debt Collection Practices Act (FDCPA). The FDCPA prohibits debt collectors from using abusive, unfair, and deceptive practices to collect from debtors. Such practices include calling before 8 o'clock in the morning or after 9 o'clock at night, or calling debtors at work.[32]

The CFPB has issued several enforcement actions against payday lenders for reasons such as violating the prohibition on lending to military members and aggressive collection tactics.[67][68] The CFPB also operates a website to answer questions about payday lending.[69] In addition, some states have aggressively pursued lenders they felt violate their state laws.[70][71]


First, make sure the lender is approved to loan money to borrowers in your state and complying with state regulations regarding payday loans. Also take a look at third-party customer reviews online to learn other people’s experiences with them. How easily can you contact them with questions, and can you find real information about their loans? This is also a good way to check their reputability.
Some alternative payday loan companies market themselves as more socially responsible than traditional payday lenders because they offer better terms. They also want to help consumers rebuild their shaky credit and make payments on time. For instance, LendUp provides financial education and rewards existing borrowers who repay their loans to be eligible for loans at larger amounts and lower rates. Fig Loans only charges fees to cover the costs of the loan.

Line of Credit: Available at Allied Cash Advance locations in Virginia only. Approval depends upon meeting legal, regulatory and underwriting requirements. Allied Cash Advance may, at their discretion, verify application information by using national databases that may provide information from one or more national credit bureaus, and Allied Cash Advance or third party lenders may take that into consideration in the approval process. Credit limits range from $250 to $1500. After your line of credit is set up, you have the option to draw any amount greater than $100, in increments of $0 up to the credit limit, as long as: you make your scheduled payments; and your outstanding balance does not exceed your approved credit limit. Minimum payments equal 10% of the principal portion of the outstanding balance, plus a Monthly Maintenance Fee. As long as you continue to make on-time and complete payments, you will remain in good standing and be able to continue using your line of credit account.
Borrowers usually charge a substantial amount in interest, often around 400 percent. With some payday loans, especially those that are extended, the amount you pay in interest is higher than the original loan amount. Payday loans have a reputation of being predatory, targeting those who have poor credit and very few options, need quick access to cash and need the loan to fill pay gaps.

In the US, payday lenders are regulated and illegal in some places. In fact, one of the reasons you see the 1000% interest rates is that lenders are required to prominently display this information. While these extremely high interest loans can (and often do) lead to an a nearly inescapable debt cycle (cyclone is a better description), as another person answered, it's better to have the high cost option than no option.


To prevent usury (unreasonable and excessive rates of interest), some jurisdictions limit the annual percentage rate (APR) that any lender, including payday lenders, can charge. Some jurisdictions outlaw payday lending entirely, and some have very few restrictions on payday lenders. In the United States, the rates of these loans were formerly restricted in most states by the Uniform Small Loan Laws (USLL),[5][6] with 36%-40% APR generally the norm.
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