To give you an idea of how difficult this category of borrower is to deal with, you had General Electric doing personal loans to these sort of customers based on healthy returns and VERY high interest rates (I went past there when I was working and it started at 33%). There is just one small problem with that, being high risk borrowers they were also the most likely to DEFAULT and never pay their loans back.
With a payday loan, you don't have to worry about what your credit score is. Your credit score may be a factor in how much you may receive or qualify for. There are many reasons that people are making a beeline to get personal loans for bad credit or low credit. That's not good, of course, but it is part of life, and there is little that we can do about it. Situations occur that are out of our control so personal loans will always be needed.
In a profitability analysis by Fordham Journal of Corporate & Financial Law, it was determined that the average profit margin from seven publicly traded payday lending companies (including pawn shops) in the U.S. was 7.63%, and for pure payday lenders it was 3.57%. These averages are less than those of other traditional lending institutions such as credit unions and banks.
The Center for Responsible Lending found that almost half of payday loan borrowers will default on their loan within the first two years.[58] Taking out payday loans increases the difficulty of paying the mortgage, rent, and utility bills. The possibility of increased economic difficulties leads to homelessness and delays in medical and dental care and the ability to purchase drugs. For military men, using payday loans lowers overall performance and shortens service periods. To limit the issuance of military payday loans, the 2007 Military Lending Act established an interest rate ceiling of 36% on military payday loans.[59] A 2013 article by Dobbie and Skiba found that more than 19% of initial loans in their study ended in default. Based on this, Dobbie and Skiba claim that the payday loan market is high risk.[60]
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